TIME INC. TO LAUNCH 'NETFLIX FOR MAGAZINES'
Monday, June 30 2008
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Time Inc.'s Maghound plans to borrow a page from Netflix's video-rental service and apply it to magazines, giving its subscribers the opportunity to pick and choose magazines they are interested in receiving each month -- and not just those published by Time Inc. According to FolioMag.com, beginning in September Maghound members will be able to receive three titles for $3.95 per month, five titles for $7.95, seven titles for $9.95, and $1 per title for eight titles or more. The company said that it expects to line up some 300 magazine titles by its September launch.
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